NC State’s Business Analytics Initiative, located in the Poole College of Management, is the passion project of industry experts. The BAI offers cutting-edge education and research opportunities. Initiative programs are always expanding.

Our Story

2014 Jenkins MBA Graduate Decision Analytics Certificate launched
2016 Undergraduate Business Analytics Honors Program launched
2020 Jenkins MBA Graduate Business Analytics Certificate launched
2020 Business Analytics Initiative established
2021 Master of Management, Marketing Analytics launched
NEW! 2022 Master of Management, Risk & Analytics launched
NEW! 2022 Business Analytics Roundtable

Meet the Experts

click names for more information

Leadership & Staff

Bill Rand

Executive Director

wmrand@ncsu.edu

Rakesh Ravi

Chief Data Scientist

rravi@ncsu.edu

Kristin Siebenaler

Director

krsieben@ncsu.edu

London ㅤHu

Graduate Research Assistant

lhu2@ncsu.edu

University Steering Committee

Vivek Ajmani

Teaching Assistant Professor

vbajmani@ncsu.edu

Sherry Fowler

Professor of Practice in Information Technology and Business Analytics

slfowler@ncsu.edu

Donnie Hale

Lecturer in Business Analytics

dhale@ncsu.edu

Denis Pelletier

Associate Professor of Economics

dpellet@ncsu.edu

Rishika Rishika

Associate Professor of Marketing

rrishik@ncsu.edu

James Scalise

Professor of the Practice

jscalis@ncsu.edu

Leigh Shamblin

Director of Leadership and Professor of Practice

lsbrown2@ncsu.edu

Richard Warr

Associate Dean for Faculty and Research

rswarr@ncsu.edu

Associated Research Faculty

Paul Mugge

Professor of Innovation

pmugge@ncsu.edu