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Poole College of Management
Business Analytics and AI Initiative
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The Future of Business Analytics & AI

The Business Analytics and AI Initiative aims to connect students, faculty, and industry in order to shape the future of business analytics, machine learning, and AI. We do this by focusing on three categories, emphasizing each in our work:

Education

Providing a world class business education.

Research

Engaging in world-class ​research​.

Thought Leadership

Delivering global thought leadership.

BAI in the headlines

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The Memorial Belltower in the midst of fall greenery.

Bill Rand Appointed New Goodnight Executive Director of Institute for Advanced Analytics

Goodnight Executive Director of the Institute for Advanced Analytics Michael Rappa is returning to the faculty in the Department of Computer Science in the College of Engineering, and Bill Rand will be appointed Goodnight Executive Director of the IAA, effective July 1.

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Poole College Undergraduate Business and Analytics Programs Stand Out in 2025 U.S. News Rankings

The college’s undergraduate business program ranked 65th in the U.S., climbing five spots from last year’s national ranking — marking a 25-spot ascent over the last five years.

BAI Roundtable Explores Data-Driven Transformation

Poole College’s BAI Roundtable brings together analytics professionals and industry leaders to explore cutting-edge strategies and innovations in data-driven decision-making.

Rankings

No. 1 in North Carolina, No. 10 among U.S. public universities and No. 22 among all national universities for undergraduate business analytics programs— US News & World Report, 2025

No. 8 Online Business Analytics MBA – US News & World Report, 2025

No. 20 among full-time business analytics MBA programs worldwide – US News & World Report, 2023